AgentsOS Brand Guidelines

This page is public for anyone building with, partnering with, or writing about AgentsOS — press, integration partners, and our own product teams. Use the assets and rules below to represent the AgentsOS brand consistently. For anything not covered here, reach out before improvising.

Logo

The mark is a hexagon — representing a bounded, well-defined unit of work — wrapped around a solid node, representing the agent acting within it. The gradient (violet → teal → green) is the single consistent thread across every AgentsOS surface: product UI, marketing, and docs.

AgentsOS logo, light background version
Light background
SVG PNG
AgentsOS logo, dark background version
Dark background
SVG PNG
AgentsOS icon mark only
Icon only (mark)
SVG PNG

✓ Do

  • Use the light-background lockup on white/light UI, the dark-background lockup on dark UI
  • Keep clear space around the mark of at least half its height
  • Scale the lockup proportionally — never stretch it
  • Use the icon-only mark for favicons, app icons, and small UI affordances

✕ Don't

  • Recolor the gradient or substitute a flat color for it
  • Rotate, skew, or add drop shadows/outlines to the mark
  • Place the light-background lockup on a busy photo or low-contrast background
  • Reproduce the wordmark in a different typeface

Need everything at once?

Grab every logo file on this page individually above, or ask us for a bundled zip.

Color

One warm neutral pair for surfaces and text, one signature three-stop gradient for anything that represents AgentsOS acting or thinking (buttons, the mark, loading/progress states).

Brand gradient

Primary — Violet
#7C3AED
Secondary — Teal
#14B8A6
Accent — Green
#22C55E
Gradient — 135°
violet → teal → green

Neutrals

Dark
#0F172A
Light
#F8FAFC
Text
#1E293B
Text (muted)
#64748B
Border
#E2E8F0

Typography

System UI font stack everywhere — no webfont to load, and it renders in each platform's native, most-legible typeface.

Font stack
-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif
Heading — 700 weight
The Agentic Operating System
Body — 400 weight
One brain for many agents. Multimodal DAG orchestration across software, cloud, AI, UX, architecture and business operations.
Monospace (code, terminal, technical UI)
ui-monospace, SFMono-Regular, Menlo, Consolas, monospace

Voice & Tone

How we write about AgentsOS, in marketing copy and in the product itself.

✓ We are

  • Direct and technical — our audience is builders and operators, not tourists
  • Precise about what's real vs. roadmap — never oversell an unshipped capability
  • Confident about the architecture, honest about the trade-offs

✕ We are not

  • Hype-driven ("revolutionary," "game-changing," "10x") — let the architecture speak
  • Vague about what a feature actually does under the hood
  • Casual to the point of undermining that this runs production infrastructure